When you are ready to build your marketing campaign, you may be wondering if it is possible to rent a mailing list for your company. The short answer is yes. There are numerous ways that you can purchase mailing lists on the Internet today, and each method has its own advantages and disadvantages. For this reason, you want to be very careful about which method you choose, so that you don’t end up spending more money than necessary or wasting time and effort.

The easiest way to obtain mailing lists for your business is to purchase them as a component of a larger marketing system. Companies ranging from small businesses to huge corporations make use of multiple marketing methods, including direct mail marketing and the distribution of coupons and discount cards. By purchasing a crlf, you gain access to a large base of potential customers who have shown interest in your products in the past. In exchange, you pay a monthly fee based on the volume of traffic that your list receives.

A popular method of renting mailing lists is through a cost per lead (“CPL”) program. Under this agreement, a certain number of leads are purchased at a low price per lead, with a subsequent monthly fee based on the amount of sales generated from the leads. Many companies that offer CPL programs will also offer a complete turnkey solution, which will include the building of an email list, the provision of customizable graphics, and the distribution of appropriate coupons and cards. For a company just starting out, this may seem like an excellent deal. However, there are many disadvantages that come with choosing this route.

First, when a customer joins your mailing list, you are considered a related business to him or her. Under IRS regulations, when you rent a mailing list, your business is considered to be indirectly conducting sales. Because of this, you must report any direct sales income that you generate from the rental of its mailing list, even if it is only one tenth of one percent. This unrelated business taxable income will be reported individually on your personal income tax return. In addition to being a double taxation issue for you and your personal income, it is likely to be in violation of applicable IRS regulations.

Second, most mailing list brokers, in order to rent a subscriber list, will require potential subscribers to sign non-disclosure agreements. The risks inherent in this arrangement are substantial. Specifically, the IRS can fine a brokerage firm or collection agency for violating these agreements. If the IRS discovers violations of these agreements, the IRS can impose serious penalties, including actual damages and interest charges. Even though the penalties might not be as large as the penalties assessed by the IRS, the potential for enormous fines and jail time does not appear to be something that prospective commercial users of the mailings lists should take into account.

Finally, the brokerage firms do not have to report the income-expense associated with leasing the mailing list to a third party. Again, this conduct is considered contrary to the purposes of the Income-taxation Act. As with the use of the dfr mailing list, the lease recipients could face serious tax penalties, including criminal fines.

The bottom line is that you should avoid a mailing list broker when you are considering the rental of its mailing lists. Do not lease or purchase mailing lists from a broker. Do not use dfr mailing lists provided by a brokerage firm to promote your unrelated business taxable income-related activities. Brokerage firms should not be used to assist you in the lease or purchase of mailing lists.

The IRS keeps track of thousands of business transactions every year. Many of these transactions will be perfectly legal. Others, however, will be suspect. If you need help calculating whether an activity is related to your business or not, you should consult a tax professional. He or she will be able to give you expert advice on any matter of tax liability.