Exactly what is the preferred strategy for presenting a visiting card? What impression would you create with your customer’s mind as you give your visiting card? Continue reading to get the answers.

Your objective in presenting your card:

If you’re creating a sales visit, your objective is a bit more than simply introducing yourself together with your visiting card. Your objective would be to accord enough value for your card, that the prospect finds it worthy enough to be filed in the rolodex. He should visit your name in his choice set, whenever he considers by using a service available from you.

It is important to follow a certain simple rules for doing that objective. Listed here are the 6 rules:

1. Your visiting card is YOU:

Your visiting card represents you. This isn’t because it bears your name, designation and your organization details speculate it represents way over the pad written about the card. Your prospect will treat you with the same respect that you simply treat your visiting card. Take a moment to mirror how you handover your card now.

2. Purchase a high quality visiting card holder:

In case your card is crumpled, it reflects being a poor self identity. A crisp card taken out of a professional looking card holder leaves an excellent first impression. It tells your prospect that you just deserve to be addressed with exactly the same respect. So, invest some money to acquire yourself a top quality visiting card holder. Convert it into a habit to drag from the card only from that case.

3. Ensure that it stays readily accessible:

Seeking your visiting card reflects poorly on your own organizing skills. Allocate a particular place that you keep the visiting cards, and you ought to have the ability to jump on within just 2 seconds. Time you happen to be along with your prospect is valuable. Don’t waste it in searching for your card.

4. Present it using your name facing the customer:

Your customer should be able to look at material written on the visiting card. Will not pay for any part of your card using your fingers. Retain the card on its sides and provide with your name facing the customer.

5. Remain true while extending your card:

This gesture tells that you accord value to your card. This too increases the probability of your card being read and then being filed in your prospect’s rolodex.

6. Provide a just a few seconds introduction of the service you provide:

Very few prospects actually read precisely what is written on your card. So, it usually is recommended that you let them know regarding how you can add value in your prospect with your service. Read our blog on how to create a 2 minute pitch to introduce marketing effectively. This pitch comes in handy to generate a quick presentation with your card being a visual aid.

Follow these simple rules and discover a visible improvement in the method that you are treated because of your prospects. They’ll listen with a lot more interest to the presentation that you simply make later.

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